Van Journal - Where to get inspiration from
When you start to begin to design lingerie you can find yourself wanting and loving all different styles, which look great but when put together can start to look mis-mashed.
You should be able to look at any brand and recognise it, no matter when they move through collection to collection it should have an undertow of consistency.
My brand was born out of frustration back in the early noughties of not having soft bras that came in cup sizes above a D cup and having a market drenched in white black or beige and not being able to get a bra made out of stretch fabrics unless it was padded. I also wanted to be able to have lingeire that could be put in a rucksack and not take lots of room with it’s construction.
What has been a constant has been the use of colour. My inspiration mainly comes from vintage swimwear shapes and travel. Although there is a piece in the new collection i am working on which the inspiration came from a pair of leggings I saw whilst doing an online yoga routine, so had to screen shot the shape design.
When designing each collection, I usually have a colour palette I adhere to so it all sits together, and I always draft out a mood board to tell the story, and this to me hold the collection together. The colours and what the collection stands for.
This collection that I am working on has all been about triangles and shapes, and what better way to marry that with adventure is Mountains. I knew what I wanted it all to look like but didn’t have a name, then when I went into my husbands workshop I saw him doing a poster with the words “The Mountains are calling me’ then upon researching this discovered that the quote is from John Muir Muir who “was a master observer who enjoyed the constant work of understanding nature”. And knew that it was the right collection name.
When designing I always have in my mind “What do you want my brand to convey?”
More about trends and inspiration about lingerie design can be found below:
